Tao of Sports Ep. 281 - Steve DeLay (Co-author, The Ultimate Toolkit)

Tao of Sports Ep. 281 - Steve DeLay (Co-author, The Ultimate Toolkit)

0 0 hace 6 años
The real star of this episode isn't Steve DeLay, it's The Ultimate Toolkit, an 11-workbook effort co-authored with sports marketing legend Jon Spoelstra as a way to redefine ticket sales in the modern age. DeLay explains the various ways in which The Ultimate Toolkit came to form, including the reasons why its important for every franchise and athletic department to take a hard look at their revenue goals and ticket sales staff training. DeLay talks about why The Ultimate Toolkit ... Más informaciones

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